With QR codes being the buzz in the marketing world lately, you’re probably wondering how to generate a website QR code that you can use to promote your business or personal website. Perhaps one of the best marketing tools available, a website QR code makes it easier for people to visit your website. With a simple scan on their smartphone devices, they can easily access anything that is on the internet.
A website QR code is a type of QR code that will lead people to a specific website. It removes the hassle of typing your website’s entire URL before someone gets access to your website. It can be printed on posters, flyers, and even business cards.
People can simply scan your QR code and be directed to your website. This is useful especially for people who want to direct someone to a specific page on their website, and not just the homepage.
Furthermore, you can create a website QR code with dynamic QR code. You can change the URL without changing the QR code that you’ve already distributed to other people before.
When you are at your website, copy the URL from the browser address bar.
You can generate a website QR code for your requirements using our free QR code generator:
On our QR code generator’s ‘Link’ tab, paste the URL into the empty field.
You can edit the design of the QR code, depending on your business’s aesthetic and your personal taste. You can customize your QR code with the following options:
Colors – Colors for the background and foreground can be specified. You may use the hex code color picker to get a particular color.
Design – Choose a pattern for your QR code. The markers at the corners of the QR code can also be customized.
Logo – You can choose to upload your own logo or select from the pre-existing images.
Frame – Add a frame, including a label. For example, you can type in “Scan Now’ in Sans Serif font.
Option – Edit the size and precision of the QR code. By default, it’s set to 600 and medium.
After you’ve set everything up, it’s time to check if your QR code works. The scanner should be able to properly read the QR code and lead you to the proper application. If there is a mistake, you can easily adjust the settings of your QR code and test the new one.
You can save the QR code as a PNG or SVG file or print it if your device is linked to a printer. Since different image formats react differently, it’s best to know which one you should use. Here’s a quick guide on whether to use SVG or PNG files for your QR code.
PNG
PNG format is one of the go-to choices of a lot of graphic designers when creating images that will be uploaded on the internet. It’s easy to use and universally available to be added to almost anywhere in the online world. Plus, it has the advantage of preserving the color information, transparency, and opacity of the image. PNG format is also preferred if you are placing the QR code on prints such as business cards, brochures, flyers, books etc.
SVG
The SVG format is popular because you can resize the image without losing the quality, which is highly important in QR codes. Hence, SVG format is recommended if you plan on putting the QR code on large format prints such as posters, banners, backdrops, standees, billboards etc. Since you need to resize the image to a bigger size, having a format that allows such while preserving the crispness and quality of the QR code is important.
You can also create a QR code using the build-in functionalities of Chrome and Edge browser.
Due to the popularity of QR codes, popular browsers now integrate creating QR codes with just a few clicks. Here’s a quick guide on how to generate QR codes using your Chrome or Edge browser:
It’s important to note that you cannot customize the QR code generated through this method. If you want a customized QR code, you can use our QR code generator to create a QR code and change the color, design, logo, frame, and file format.
Similarly, you can also generate a QR code from the mobile versions of both Chrome and Edge apps.
Users can scan a website QR code using an Android or iOS device’s camera. The website will launch on their browser.
In case the default camera app can’t read the QR code, the user should download a third-party QR code reader app.
Website QR codes are arguably the most popular type of QR code. Almost everyone today has access to the internet, and more and more people are used to scanning QR codes. Needless to say, QR codes for websites have never been more useful when it comes to promoting your business.
The following are just a few of the reasons why you should get a QR code for your website.
The primary reason why people advertise QR codes for websites is to let people know about your website. Generating a QR code is free, and you can put it at almost any marketing campaign you plan, whether it’s on printed media or an online advertisement.
If there are tons of useful information on your website for your potential and existing customers, you can use QR codes to bridge your offline audience to your online resources. QR codes can be added to printed media such as flyers and posters.
B2B, which stands for business-to-business, refer to business that’s conducted between companies. B2B oftentimes involves products and services that are more complex than the ones usually available for general consumers.
Printed brochures are often not enough to portray the complexities of the products or services your business is offering. While effective in spreading the word about your business, printed media has its limitations and putting all information on paper is not cost-effective in the long run.
It’s more advisable to print a summary of the most important points about your products or services and have a QR code lead them to a website where you can give a detailed explanation of what you’re offering. On your website, you can better explain the specifications of your products to encourage potential customers to do business with your company.
Your landing page is one of the best pages to lead your customers to. Since it contains most of the details that people would want to know about your business, you can achieve a higher conversion rate if you lead them to this page using a QR code.
Furthermore, you can also create a landing page encouraging people to sign up for your e-newsletter. Keeping your customers up to date is essential to maintain a high retention rate. By doing this, you don’t have to spend more money, time, and effort in marketing your business to the same people.
When you’re in the food and beverage (F&B) industry, having a high retention rate is a must. New customers are always welcomed, but you should also focus on making sure that they come back. Advertising your website on your F&B chains and encouraging them to sign up can increase your retention rate.
If your customers had a great experience when they visited your business, they’re more likely to come back if they get a newsletter showing off your new menu or a discount promotion you’re currently running.
Nowadays, it’s common for a physical retail store to have an online shop. If you are noticing that people aren’t visiting your online shop enough, then it means you also don’t have enough people buying your products online. This is a problem for businesses and it’s your goal to increase the income you get from your online shop.
QR code can be used to help increase the traffic on your online shop. It’s worth noting that people who are already interested in buying products that you are selling in your physical store are more likely to scan your QR code. Thus, you can start promoting your online shop in your physical store using QR code as a marketing tool.
If you are a retail chain, you can direct your customers to your online shop with a QR code. Promotional materials can be placed in your store to market your online store. Interested customers can easily scan the QR code and have access to your online shop.
Make QR Code Now is easily one of the best QR code generators online. You can create a range of free QR codes (URL, text, vCard, and more) with a lot of customizable options. The customization process is seamless, and you can generate a QR code that can fit the visual aesthetic of your print or digital media. It’s time to get on with the modern times by making your own QR code for free.